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Sat, 13 Jul 2013

Thinking 'Concrete' about Sustainability


“As a driver of the sustainability development of the company, I am fully supportive of green initiatives and sustainable development and solutions,” says Dr. Mohammed Shehadeh, senior vice president of UNIBETON READY MIX, in conversation about the company’s salutatory win at this year’s GAIA awards. Having introduced Self Compacting Concrete (SCC) as well as green technology on real time concrete workability and rheology properties testing to the UAE, Dr. Shehadeh is no stranger to initiative or innovation.

Neither is UNIBETON. Part of the Al Fara’a Integrated Construction Group, one of the largest construction conglomerates in the Middle East, the company has been offering a range of cutting-edge solutions to the industry for more than thirty years.

Focused on achieving sustainable growth, the concrete-producer boasts of a flourishing presence in the region and has been nominated as the preferred supplier for a number of strategic projects and clients such as the Jumeirah Palm Island, EMAL Aluminium Plant, RTA (Dubai) and Asteco. And with a slew of new projects lined up, including the Sheikh Zayed Bridge, Landmark Tower and the Sheikh Zayed Learning Center, UNIBETON is keen to keep exploring new avenues in product development.